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How Can AI Optimize Mobile App Security and Prevent Data Breaching and Hacking?

Artificial Intelligence (AI) is considered to be the cutting-edge technology to introduce machine capabilities into areas where human intelligence reined in all these years. AI has now become an era-defining technology for digital solutions across the verticals and niches. As mobile apps represent the most common and widely accessible digital solution, AI has now emerged as a critical component for mobile apps as well. AI is playing a particularly important role in enhancing app security. Here in this blog post, we are going to explain the importance and role of AI in improving mobile app security. The Promise of AI for Cybersecurity AI has emerged as a key component for cybersecurity, and particularly for mobile apps, AI can play a more proactive role. Before explaining the role of AI in boosting the security of mobile apps, we need to explain the impact of elementary AI on cybersecurity solutions. All over the globe, security experts have carried out a lot of research to utilize AI to boost security solutions. AI-based security tools and solutions are now capable of detecting security vulnerabilities more precisely and respond to the security threats in an automated fashion. The human involvement in respect of necessary security measures is gradually diminishing as the intelligent AI-powered security tools are playing bigger and better roles. A vast majority of organizations that embrace AI as part of their enterprise IT strategy and solutions consider security as the key reason motivating them to incorporate AI into the mix of things. Here are some basic ways AI empowers cybersecurity.

E-commerce Mobile App Development: Smart Ways to Increase Customer Engagement

As an increasing number of businesses are jumping on the online retail arena, the share of e-commerce in the retail business is continuously on the rise. On the other hand, most online stores and e-commerce startups prefer mobile apps as their primary channels instead of the regular web just because most buyers now prefer shopping through mobile instead of desktops. In a scenario like this, enhancing customer engagement and customer visits through a mobile commerce app is the best bet a business can opt for. Since most users these days keep their eyes attached to the handheld screens throughout the day, targeting customers on mobile platforms can fetch better business outcomes than other channels. On the other hand, by focusing on just one or two channels to connect customers, offering an omnichannel shopping experience can be more effective. Since smartphone users have already surpassed desktop users, mobile commerce has appeared as an irreplaceable channel for most retailers. Personalized User Experience These days customers feel more attached to brands that provide them a highly personalized shopping experience. When they use an app instead of a business website, customers will likely enjoy a more personalized shopping experience. Thanks to a personalized user experience, customers can use an eCommerce store just in the way they prefer. They enjoy a shopping experience based on their preferences.

The Future of Augmented Reality is Not Just About Games

Just think of a situation when a man of eighteenth-century facilitated by a time travel is seeing someone holding a large smartphone in front of him and giving the phone’s digital assistant voice command to get certain tasks done. When experiencing the mingled up reality of the digital and the real-life situations we can have a similar experience. Yes, augmented reality by extending the reality around us can baffle us. But when augmented reality was introduced through mobile games, it had an era-defining effect on the gaming industry. Pokemon Go, the world famous AR game received phenomenal success with a population of many countries irrespective the age, gender and other demographic groups almost gave the game a feverish popularity. Hundreds of mobile game development company jumped on the scene to offer peripheral gaming supports and guidance to the gamer. But that is just the big beginning of the AR into the gaming arena. But fortunately, AR is not only about mobile games. The real scope of augmented reality surpassed gaming reality and crept into all other business niches. Some latest statistics confirm the rise of augmented reality to add value to life in numerous ways. This year only the audience for AR is supposed to reach more than 40 million. Apart from this consolidation of business apps and interfaces under the aegis of augmented reality, AR can quickly become the game changer for many fields. The creative scope of augmented reality into mobile games You practically carry your mobile device everywhere, and you can play a mobile game almost everywhere without exception. Naturally, the augmented reality unleashed for your mobile game interface offers a lot of creative scopes to mingle with the surrounding. The approach of Pokemon Go to find game characters in real life situations is an example of how AR can be a game changer for the mobile gaming experience. But that was just the beginning for AR to take off with a bang into the mobile games. A game like AR Basketball you can use a market to draw the baskets, and with other AR games, you require accessories for playing the game. With such games, the real gaming experience is extended outside of your game interface corresponding to other real-life devices and things in use. In the similar fashion, we can come across adventure games that extend the game reality to real life situations and natural settings.

How Small Companies Can Benefit From Mobile App Development India?

Never before have we seen such an overwhelming boom of small business apps than what we are observing now. As the citadel of tech-driven small businesses and startups, India has already come to the forefront in turning mobile apps into its footprints. The Mobile app development India is now primarily engaged in shaping the mobile presence for small businesses and startups. When focusing on the Indian market, even the global tech giants prioritize the wants and preferences of small and medium enterprises across the niches. As per the statistics published by AppAnnie, as of 2019, India stood globally in the 4th position among the countries with the highest concentration of Android users. There can hardly be any doubt that a considerable portion of these Android users and apps belong to small business apps. Other statistics confirm this. According to Cisco, 30% of the business it gets in India comes from SMEs. Big brands like Google, Microsoft and Amazon continue to focus on the Indian small enterprise market with unperturbed zeal. According to the latest data, more than 26 million small businesses in India have shaped their online presence by using various Google apps, including Gmail, Google Maps, Google Drive, etc. What makes small enterprises in India consider mobile apps so crucial for their businesses? Well, the reasons are too many. Mobile apps, apart from allowing exceptional ease of operation, can help a business do growth hacking. From robust mobile branding to delivering customer service, mobile apps play a crucial role for small businesses in some ways. Let us have a quick look at some of the key ways mobile apps can benefit small businesses. Read More: How Small Companies Can Benefit From Mobile App Development India?