Sales are dropping, should the Big 2 change tactics?
Now, there's no need to panic. Comic book sales wax and wane. It's always been the case, and now that both Marvel and DC are seeing huge returns on their investment in their film and television franchises neither company is going under any time soon. But with so many new fans, this drop does beg the question: What makes people buy a comic book in the first place?
What does it for you?
Is it the characters? The writer or artist? The price? Have you been sticking to digital because you can't find anyone nearby that will sell you a hard copy?
And if you've never bought a comic: What would convince you to make your first purchase?