Sonia Kashuk makes some absolutely amazing products and her brush sets are to die for, but I'll be the first to say that her new collection definitely knocks the rest out the park -- no pun intended. Kashuk's limited edition collection, 'Knock Out Beauty' is not your ordinary beauty collection, it's so much more. This collection is all about women's empowerment and learning to be happy in the skin you're in. Kashuk had the opportunity of collaborating with artist Dana Louise Kirkpatrick on this collection and it's absolutely breathtaking. From the packaging to the message itself.
The inspiration came from both Kirkpatrick's painting of a woman wearing boxing gloves at Art Basel to Kashuk's daughter battling a few self-esteem issues that this collection came to fruition. "I feel like the appreciation for what makes you unique has been lost, and when I saw Dana's fighter painting it really resonated with me. I wanted to create products that empower women and make them feel strong", Kashuk told POPSUGAR.
The collection released this past Sunday at your local Target locations and consists of makeup totes, lipsticks, eyeliners and of course, makeup brushes.
If you're interested in getting your girl power on and investing in a few amazing products for an amazing cause, keep scrolling and check out the collection below.
Are you loving this empowering collection?
Would you invest?