Ladies, get in formation.
The time has finally come, well soon enough. Beyonce's workout collection, 'Ivy Park' will be launching at your local Nordstrom, Topshop and online via netaporter.com mid-April. The collection is made up of 200 pieces to flatter a variety of body types that range in price from $30 to $200 depending on what catches your eye.
There's absolutely no doubt in my mind that this workout line won't do well. I mean, it's Beyonce of all people. If a concert of hers can sellout within seconds, what do you think a sports bra and some matching leggings will do?
While the Queen normally 'wakes up flawless', she focuses on her interior just as much as her exterior. Physical activity is a must and she mentions how often she wears workout gear. In an interview with Shape magazine, she stated: "When I'm working and rehearsing I live in my workout clothes, but I didn't feel there was an athletic brand that spoke to me. My goal with Ivy Park is to push the boundaries of athletic wear and to support and inspire women who understand that beauty is more than your physical appearance."
If you're interested in working up a sweat and doing so in style, keep scrolling to check out the promo video below and click the link to shop while you're at it.
What do you think about the collection?
Will you be investing?