Everywhere you go in Korea you will most likely find a place to shop for clothes and accessories. The number one misconception is they are dirt cheap but it depends where you shop. Most boutique in the department store are quite expensive. Most tops ranges from 50,000-60,000 won and if it's on sale it will be around the 30,000-40,000 won. Unless you shop at fast fashion chain like Mango, Zara, H&M, or F21, it will be hard to score on clothes under 20,000 won. By the way, 1,000 won is equivalent to $0.90 depending on exchange rate. I always imagine 1,000 won as $1 to make things easier.
However, there are places where you could find good deals! It's hidden in the subway stations.
1. Gangnam Station
You can get there with subway line 2 This underground shopping center is probably the most tidy one out there. It looks wider and more spacious than the other ones I've been to. Most clothes starts from 5,000 won and above. That's super cheap but the quality also speak for the price. You can't complain. On the brighter side, if you're someone who likes trying out different trends this is the cheapest option.
2. Express Terminal Station
You can get there with subway line 3, 7, or 9
Warning. This one is EXTREMELY crowded because it is the transfer station for people to travel in and out of town. Most of the clothing and accessory shop here carry the same types of items as the Gangnam shops. However, this place is a lot bigger and they also sell household items like bedding sheets, rugs, and decorative pieces. There's a Shinsegae department store above this shop and another underground shopping center which house brands like Uniqlo.
In short, you can spend the whole day here.
3. Ehwa Shopping Street
Get on line 2 and get off at Ehwa Station.
The shopping street is located near Ehwa Women University and there are lots of cute clothes, shoes and bags for a great price. As usual, most of the shopping places will carry similar pieces because that's the trend in Korea. This place is probably more suitable for young adults.
4. Myeongdong Street Shop
Biggest and craziest shopping destination. This place is the center of Korea's popular brands. You can get a lot of deals in cosmetics if you purchase in bulk. There are lots of tourist here and the crowd is insane especially during the weekends. So, beware.
5. Dongdaemun Shopping Street
This is like the wholesale center for the retail shops in Korea. If you want to purchase in bulk you have to show your retail license. Otherwise, you will have to pay retail price which isn't too bad. You can just have to bargain. Note: You can spend the entire day and and never finish looking. There is the fashion market, Dongdaemun design plaza, and Dongdaemun Fittin plaza. The fashion market opens till late but all the other ones close by 11pm.
This is pretty much all the places I can think of to buy affordable clothes in Korea!
What was your shopping experience in Korea?