3 years ago100+ Views
5 years ago, no one would give Under Armor a chance, now the company is in position to take over the sports apparel world.
Nationals outfielder Bryce Harper reportedly inked the largest endorsement deal ever in MLB history with Under Armour. The emerging athletic brand already has big names like Stephen Curry and Tom Brady on its roster.
Adding Harper might help propel UA to new heights.
The company took a huge risk on Stephen Curry a couple years ago and the business move paid off big time. Curry was marketed properly and his performance on the field has pushed him to another level in regards to fan fare.
UA has good quality products and now have another big name on their roster. This could be the big move that pushes them over the top.

With this new deal with Under Armour, is Bryce Harper now in position to become the face of baseball?

Even though I'm a huge Nike person I'm glad to see more competition in the sports market
Let's not forget about Buster Posey another UA sponsored athlete
He already is the face of baseball....too bad he plays for the Nats.
yes, he is the face of baseball. now, he needs to win...