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When Talking About Fake Personalities, Manager Tells TVXQ to Shut Up

Jaejoong keeps it real. Sometimes too real.


In an interview looking back on their past 3 years as a group, he started talking about original concepts for the members (yes, each member had a concept) but was cut off by a manager who thought he might go too far.

Watch it here:

Jaejoong was very open about how he was told by SM not to speak in the beginning of TVXQ so that he gave off the cold, mysterious concept.


That actually backfired, and he wasn't as popular as they thought he would be - because people didn't think he was alluring, they thought he was creepy or just uninteresting.

When they finally let him be the ABSOLUTE DORK THAT HE IS he gained popularity, and the group as a whole gained popularity!

I still believe members are given roles to fill so that the group can be appealing to as many people as possible, but I think the industry as gotten a lot more lenient when it comes to letting their true personalities shine.

I'm so glad TVXQ was given the shot to be normal goofballs, thats what most people love them for!

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I actually feel like the older groups did that. SHINee is an example of that, although I think theirs were honestly pretty true to character. But still. I feel like it's not necessarily bad to to do that but it's just something that honestly doesn't work for everyone. True natures come out at some point. Lol
Agreed! Guidelines help with professionalism but true personalities will always shine through!
@kpopandkimchi Agreed! ^^
I love cool bad boy concepts as much as anyone but it's the normal person real them dorky side of idols that really bring me in most of the time
exactly :)
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He worked extremely hard to improve his dancing AND singing and his personality was already on point, so he was already at a 4th year trainee level. Lay is a super nice guy, he always smiles and tries to bring laughter to everyone. Like I said, I didn’t know these guys personally, but who wouldn’t know who the popular guys were? The EXO members come around just a little and when they do, they aren’t as lively. Chanyeol is way different off-screen. He knows that he’s cute, so he’s a bit cocky and not too much a great guy. Kai is short-tempered, that’s just what I heard, so the EXO members don’t talk to him off-screen, the only one who does is Chen, but Chen talks to all the members. I heard that if something seems to be going wrong OR needs to be done, the reps and staffs DEMAND the artists to do something about it. Chanbaek was created through staffs, because they knew that every group needs an OTP in order to gain a lot of popularity, so the one with the VOICE and the one with the MAD INSTRUMENT SKILLS was put together. It is very scripted, indeed.. After EXO debuted, the question of me still being in SM while I was 21 came to be questioned.. SM was probably not going to be ever debuting another boy group any time soon and I was right. My manager talked to me and said that reps discussed that the New Girl Group (GE7) would debut in 2014 and another boy group would have to settle for 2016, I’d already be like 26 .. I evaluated all my goals and I realized that what I had been doing all this time was just a waste of my time.. I was looked upon as just an extra and I didn’t even have a chance. The KPOP world is definitely HARD and it you’re not a stand out, then don’t try. I left SM in April 2013, when my contract with SM ended. 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