More like word of 2011 am I right????? "Research suggested its frequency in the English language had increased by 17,000% in the last year". I'd like to see their methodology though. Also on the short list were "twerk" "binge-watch" and "schmeat" which apparently refers to synthetic meat. Also considered was "bitcoin" which isn't a word so much as a brand name of sorts, but Oxford dictionary was never big on semantics. I posted a better article than this one on bitcoins today that you should read. "Selfie can be traced back to 2002 when it was used in an Australian online forum, according to Oxford Dictionaries. A man posted a picture of injuries to his face sustained when he tripped over some steps. He apologised for the fact that it was out of focus, saying that it was not because he was drunk but because it was a selfie." Put that in the history books.