4 years ago
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Louis Vuitton, “L’Invitation Au Voyage” by Inez & Vinoodh
Celebrated image makers Inez & Vinoodh and supermodel-of-the-moment Arizona Muse, who brought to life the mysterious narrative of a young woman exploring the Louvre, pursued by a handsome suitor, before departing via hot air balloon. Suspenseful music, sweeping cinematography and references to Louis Vuitton’s travel heritage — not to mention its coordinated debut across social channels, television and movie theatres — came together to make this film a veritable blockbuster, with over 20 million views on YouTube alone.
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