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Apple Taunts Imitators in Print Ad on Earth Day: ‘Some Ideas We Want Every Company to Copy’

This Earth Day, watch Apple slam Samsung for being a copycat
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Technology patent disputes are the worst. Can you imagine if the creators of the internet were as greedy as both of these companies?
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In-N-Out Comes To Australia; Sells Out Instantly
Thanks to the glory that is social media, 'foodie' culture has allowed for plenty of marketing potential in the restaurant industry. When we have a good meal (or, at least, an incredibly aesthetically pleasing one), we take a picture for Instagram, we check-in on Facebook, we leave a review on Yelp. In fact, in a recent survey conducted by Compete.com, 50% of adults aged 18 - 32 years said they become aware of particular foods and restaurants via social media. Which is why, when California fast food chain In-N-Out Burger made its way to Australia this week, the results were unlike anything you would've expected in a pre-Facebook generation. Because of their viral success, In-N-Out is able to open 'pop up' shops all around the world, allowing local food porn enthusiasts just four hours to be able to try their famous burgers for themselves. Because of the limited time and the increasing concept of 'FOMO', the lines are understandably huge, and Sydney, Australia's case was no different. (Aussie food blogger Rebecca Sullivan called it "herd mentality in its most embarrassing form." I call it, "How dare you underestimate the majesty of a dope-ass hamburger!") Unfortunately, the In-N-Out pop-up only had enough ingredients to make 300 or so burgers, so employees gave out wristbands to the first 300 people in line, and then sent everyone else on their way. (Will this make them rue the day they met In-N-Out? Will this only make them try harder next time? Who knows.) But, as a Californian, this whole event had me thinking: Have you had In-N-Out before? Do you want to try In-N-Out? If you don't live near one, and an In-N-Out pop-up came to your neighborhood, would you try to go? Let me know in the comments below what YOU think, and for more WTF news, follow my WTF Street Journal collection.
[Ladies' Week] Inspirational Ads
Ok. I usually don't like ads. But when it comes to sports ads, especially inspirational sports ads, I love watching them. I would sometimes go on YouTube just to watch motivational sports commercials over and over again. Well, once again, in celebration of Ladies' Week, I want to share some of my favorite sports commercials with y'all. Sit back and let's get pumped! 1. Nike - Better For It This ad's main message is to support women on their athletic journeys. We all have our own insecurities when it comes to working out. However, this particular campaign empowers women to be better through inspiration and motivation to push to the next level. It's so motivating and it also sends message to the rest of the world that there is no such thing as masculine or feminine when it comes to exercising. Everyone is equal and everyone has the power to turn "can't" into "can". 2. Always - Like A Girl This ad is definitely one of the most powerful ads I've ever seen in my life. Due to the stereotypes that exist in society, girls may lose confidence as they grow older. The rest of society could also be bound by these types of stereotypes. But this commercial can change the perceptions that people have of the phrase, "like a girl". It also has inspired me to take part in this campaign and change the phrase "like a girl" from an insult to something positive. 3. P&G - Thank You Mom Moms are the best. Even though I have not yet been a parent, I always get a bit misty when I watch this ad. A powerful element in this commercial is that athletes are not the focus here. Instead, the focus is on the dedicated moms that pick them back up when they fall. Of course, we cannot forget about all the dads around the world, but let me say this one more time: moms are the best! Well, another shoutout to @shannonl5 for planning this awesome event and you guys should all join if you still haven't heard about it yet! Also, what are your favorite women's sports commercials? Comment in the comments section below!
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