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É possível ganhar dinheiro no iFood?

Recebemos todos os dias essa mesma pergunta de muitos donos de restaurantes:é possível ganhar dinheiro noiFood?


O ideal é que o restaurante esteja presente em mais de uma plataforma de pedidos online ou market place, e possa adotar estratégias de negócio a fim de colher o melhor que cada uma delas tem a oferecer.


Por exemplo, o iFood, que é o maior market place de delivery da América Latina, acaba sendo fundamental para visibilidade de marca para o restaurante e aumento de tráfego de pessoas e fluxo de pedidos. O preço disso? Altas taxas e percentual sobre vendas.
Por outro lado, se o restaurante possui uma segunda solução de aplicativo de delivery, como o Vina, ele pode criar incentivos e ações para migrar e fidelizar os clientes que ele conquista via iFood para um aplicativo de delivery próprio que seja menos custoso para ele. Com o Vina, o restaurante paga apenas R$ 1 por pedido, sem percentual sobre vendas.
Dessa forma, as plataformas de delivery acabam sendo complementares para o aumento de vendas e da rentabilidade do restaurante, e, recebendo pedidos via iFood ou Vina, o ideal é que o restaurante possua um sistema de gestão que possa integrar as duas plataformas e enviar os pedidos recebidos automaticamente para os pontos de produção, otimizando tempo, equipe e evitando erros manuais. Osistema para restaurantesControle Na Mão faz a integração tanto com iFood, quanto com o Vina.
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