People have concerns. They also require responses to these inquiries. They, too, have passions.
They wish to share them with those who are interested in them. Fortunately, the Internet has some unique places for all of those people. Forums are what they're called.
Quora, Reddit, and Stack Overflow are just a few of the numerous free internet sites where you can advertise your YouTube videos and channel. This is how it works in a nutshell: When users discuss something, you join in the conversation, speak with them, and share a link to your YouTube channel. After all, doesn't marketing have to be conversational?
Begin by compiling a list of popular threads related to your niche. Check to see if you have any YouTube material related to these topics that you might promote.
If you don't have any, make some. Join the discussion and let others know that you've created a YouTube video on the subject.
The Best Old-School Techniques for Promoting YouTube Videos
YouTube has been active for over fifteen years, and video artists have exploded on the platform. As a result, they devised some unique promotion strategies that appear to be effective even today while promoting free YouTube films.
Here's a quick rundown:
1. Collaborations on YouTube
Collaborations on YouTube are a simple notion. YouTuber A contacts YouTuber B, and the two decide to collaborate on two separate videos, one for YouTuber A's channel and the other for YouTuber B's.
This is referred to as cross-promotion. It's been around since the birth of YouTube, with many of the earliest YouTubers, such as Justine Ezarik and Shane Dawson, being the first to introduce it.
So, if you want to promote your YouTube channel to a relevant audience, you must first discover a YouTuber with a similar niche to yours – of course, you don't want to send an email to a superstar because you must start small in this business.
Send a smaller YouTuber an Instagram direct message or a casual, pleasant email. Pitch your idea to them and see where it goes from there.
2. Giveaways and contests
To be perfectly honest, this is referred to as bribery, because you are essentially offering your audience a bonus in exchange for subscribing to your channel. And it just so happens to be a present.
However, it's still one of the most effective strategies for individuals and organisations looking to grow their fan base. It's not only on YouTube, either. Contests and freebies abound on Instagram and other social media platforms. And they look to be one of the most efficient ways to promote yourself.
To participate in a giveaway contest, ask your audience for a subscription and a like on your video. You won't believe how powerful this will be.
3. Hashtags on YouTube
Hashtags on YouTube were only recently added. Actually, it was in 2016. The goal was to improve the viewing experience while also assisting artists in making their films more discoverable.
Despite the fact that they aren't widely used and authors dislike them, viewers appear to be using them. We've grown so accustomed to seeing hashtags on social media that we intuitively want to click them. Make your title topic-specific by include a hashtag. It may sound antiquated (like Twitter in 2009), but it is free and produces results.
4. Establish power and establish relationships.
At the end of the day, you want to be known as an expert in your field. Because you'll be able to grow an audience, market your services, and promote your YouTube channel, videos, and content for free and without having to lift a finger if you do it this way.
People will keep checking what you've published, visit your channel, subscribe organically, and wait for you to provide more content once you've established yourself as an authority.
However, in order to become an authority, you must have a comprehensive set of materials. Sure, a channel is a fantastic idea, but you'll also need to start a blog, write articles, and network with other experts in your field.
You can then request that they include your video in one of their blog posts, share it on social media, or even give you a free shoutout.
However, remember the YouTube golden rule. That is...
Finally, create awesome content.
It's not rocket science to succeed on YouTube, and it usually boils down to producing high-quality, useful video. If your content isn't good enough, promoting your YouTube videos won't help you because you'll just end up with a pool of uninterested viewers who won't subscribe to your channel or return for more.
Concentrate first on creating high-quality material, then on how to advertise your channel. Keep your audience in mind, make them pleased, and who knows, maybe they'll take the reins and help you promote your show. Crossing my fingers!