As fashion is always looking (way) forward, the fall 2015 Ad Campaigns are coming out already. It may be painfully hot outside, but the fashion industry wants to remind you that fall (and winter!) are just around the corner. I personally love looking at fall fashion in the summer to remind myself that sweet relief from the hot temperatures will come soon enough. Let's take a look at the different approaches fashion designers are taking with their campaigns this year.
Above: Alexander Wang employs a girl gang in tough looks to carry the dark and edgy message of his fall collection.
Kendall Jenner, who has gone from reality tv starlet to superstardom as a high fashion model, starred in Karl Lagerfeld's Fendi fall campaign. It looks like this girl isn't fading out of the limelight any time soon, as fashions most prominent players keep placing her front and center.
Meanwhile, Tommy Hilfiger ads are as All-American as ever. The classic sportswear brand often takes an ensemble approach to its advertisements, and this spread is no exception. Behati Prinsloo is a standout in her second campaign for the brand.
Georgia May Jagger went high fashion and embraced her inner Brit for the Mulberry fall campaign. The English handbag designer went simple for the campaign, embracing classic brick and wrought iron that can easily be identified as the streets of London, and putting the gorgeous classic bags front and center.
Sarah Burton's ad campaign for Alexander McQueen fall 2015 is haunting and somber, only subtly hinting at what dark and witchy designs will be available soon. The Victorian-inspired collection pairs perfectly with the bare and antique feel of the photographs. The contrast of empty and luxe is haunting without being over-the-top.
Versace favored blonde models to pop in the fall campaign that was all about bold colors and stark lines. Staying true to the brand, there is nothing soft or bohemian about this collection, or the campaign itself. The pared-down palette of colors looks clean and cool.
Though Lily Aldridge usually skirts around the edge of high fashion as a Victoria's Secret model, Carolina Herrera cast her as the center of her fall campaign, which spotlights accessories and handbags as well as clothing.
...and then we have Alexander McQueen and his tough as nails gaggle of models shot in black and white by Steven Klein, putting the clothes up in our face and somehow still leaving us wanting more.