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Get Excited for Fall with these Super 70's Fall Ad Campaigns

Whether you can afford to shop designer or only dream of a luxury shopping spree, high-fashion ad campaigns serve as serious style inspiration from the pages of September issues everywhere to free floating images on the internet. While the 70's are in full force this fall, these ad campaigns worked retro vibes into their creative direction, and are a serious throwback to peel through.
Above: Lara Stone posing in retro-wear in H&M's fall 2015 ad campaign.
Gucci's fall 2015 ad campaign featuring new creative director Alessandro Michele's first collection for the brand is promising and as exciting as it is retro. From tied-necks to longer-length dresses, the ads are definitely a flashback to the 70's, imported into the contemporary moment.
Miu Miu took to the city streets for a pseudo-candid campaign this fall that looked like a serious throwback. Steven Meisel shot the campaign on the streets of New York, featuring young and largely unknown actresses in funky retrowear.
Anja Rubik and Julia Stegner took the Chloe aesthetic to a dreamy 70's haze at Versailles for the fall 2015 ad campaign. The long skirts, patchwork, and hanging neckties gave us some serious 70's fall inspiration, all topped off with retro aviators.
While the shots for Dior's fall 2015 ad campaign might not be the most retro on the gorgeous cliffs of Granville in Normandy, the clothes are enough of a throwback alone. If you're ready to work some seriously preppy 70's style, look to these pointy collars for inspiration, pull your hair half-up, and leave it there for the fall.
Lara Stone went beyond retro for H&M's fall campaign, posing with vintage cars in the suburbs, wearing flared jeans and turtlenecks to show how the average woman can go 70's without blowing her whole paycheck this season.
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๋งˆ๋ฆฐ ์„ธ๋ฅด๊ฐ€ ๊ณต๊ฐœํ•œ ์–ธ๋”์›จ์–ด ์ปฌ๋ ‰์…˜ 'Bolderline'
์ง€๊ธˆ ๊ตฌ๋งค ๊ฐ€๋Šฅํ•˜๋‹ค ๋งˆ๋ฆฐ ์„ธ๋ฅด(Marine Serre)๊ฐ€ ์–ธ๋”์›จ์–ด ์ปฌ๋ ‰์…˜ 'Bolderline'์„ ์„ ๋ณด์ธ๋‹ค. ์ œํ’ˆ๊ตฐ์€ ์—ฌ์„ฑ ์ฝ”ํŠผ ๋ธŒ๋ผ๋ถ€ํ„ฐ ๋‚จ์„ฑ ๋ณต์„œ, ํƒฑํฌ ํ†ฑ, ํ‹ฐ์…”์ธ  ๋“ฑ. ์ด๋Š” ์ˆœ์ˆ˜ ํŒจ๋ธŒ๋ฆญ์œผ๋กœ ์ œ์ž‘๋ผ ๋ถ€๋“œ๋Ÿฌ์šด ๊ฐ์ด‰์„ ์„ ์‚ฌํ• ๋ฟ๋”๋Ÿฌ ์ธ์ฒด์˜ ๊ตฌ์กฐ์ ์ธ ๋ผ์ธ์„ ์‚ด๋ ค ํŽธ์•ˆํ•œ ์ฐฉ์šฉ๊ฐ์„ ์ œ๊ณตํ•œ๋‹ค. ๋˜ํ•œ ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์ดˆ์Šน๋‹ฌ ๋กœ๊ณ  ํ”„๋ฆฐํŠธ ๋ฐ ์ž์ˆ˜๊ฐ€ ์ „๋ฉด์— ์ƒˆ๊ฒจ์ ธ ํด๋ž˜์‹ํ•œ ์†์˜ท ๋””์ž์ธ์— ํฌ์ธํŠธ๋ฅผ ๋”ํ•˜๊ธฐ๋„. ๋ฒ ์ด์งํ•œ ์•„์ดํ…œ ์ด์™ธ์— ๋ธŒ๋žœ๋“œ ์Šคํ…Œ๋”” ๋ผ์ธ์ธ ํฌ๋ ˆ์„ผํŠธ ๋ฌธ ์ €์ง€ ํ†ฑ๊ณผ ๋ ˆ๊น…์Šค๋„ ํฌํ•จ๋์œผ๋‹ˆ ๊ตฌ๋งค๋ฅผ ์›ํ•œ๋‹ค๋ฉด ์ง€๊ธˆ ๋ฐ”๋กœ ์„ผ์Šค(ssense.com) ์›น ์ˆ ๋ฐ ์ด๊ณณ์— ๋ฐฉ๋ฌธํ•ด๋ณด์ž. ์•ž์„œ ์œ„, ์•„๋ž˜ ์Šฌ๋ผ์ด๋“œ๋ฅผ ํ†ตํ•ด ์ด๋ฏธ์ง€ ์ปท์„ ๊ฐ์ƒํ•ด๋ณด๊ธธ. ๋” ์ž์„ธํ•œ ๋‚ด์šฉ์€ <์•„์ด์ฆˆ๋งค๊ฑฐ์ง„> ๋งํฌ์—์„œhttps://www.eyesmag.com/posts/127802/marine-serre-combinaison-hommes-sous-vetements
์ปจ๋ฒ„์Šค x ํ”ผ์–ด ์˜ค๋ธŒ ๊ฐ“ ํ˜‘์—…, '์ฒ™ 70'์ด ๋“ฑ์žฅํ•œ ์—์„ผ์…œ ๋ฃฉ๋ถ
์ปจ๋ฒ„์Šค ์Šคํƒ€์ผ์˜ ์ •์„ ์ œ๋ฆฌ ๋กœ๋ Œ์กฐ(Jerry Lorenzo)๊ฐ€ ์—์„ผ์…œ(Essentials) ๋ฃฉ๋ถ์„ ํ†ตํ•ด ํ”ผ์–ด ์˜ค๋ธŒ ๊ฐ“(Fear of God) x ์ปจ๋ฒ„์Šค(CONVERSE) ํ˜‘์—… ์ฒ™ 70์˜ ์ฐฉ์šฉ ๋ชจ์Šต์„ ๊ณต๊ฐœํ–ˆ๋‹ค. ๋‘ ๊ฐ€์ง€ ์ปฌ๋Ÿฌ์›จ์ด๋กœ ๊ตฌ์„ฑ๋œ ์Šค๋‹ˆ์ปค๋Š” ํด๋ž˜์‹ํ•œ ์‹ค๋ฃจ์—ฃ์ด์ง€๋งŒ, ๋…ํŠนํ•œ ์Šˆ๋ ˆ์ด์Šค๋กœ ๋งŽ์€ ์ด๋“ค์ด ์ถœ์‹œ๋ฅผ ์†๊ผฝ์•„ ๊ธฐ๋‹ค๋ฆฌ๋˜ ์ œํ’ˆ. ํ™”๋ณด ์† ๋ชจ๋ธ๋“ค์€ ์บ์ฃผ์–ผํ•œ ๋ฌด๋“œ์˜ ํ›„๋””์™€ ์˜ค๋ฒ„์‚ฌ์ด์ฆˆ ์ฝ”ํŠธ์— ์ฒ™ 70์„ ์‹ ๊ณ  ์—ฌ์œ ๊ฐ€ ๋Š๊ปด์ง€๋ฉด์„œ๋„ ํŽธ์•ˆํ•จ์ด ๊ฐ๋„๋Š” ๋ถ„์œ„๊ธฐ๋ฅผ ์—ฐ์ถœํ–ˆ๋‹ค. ์บ”๋ฒ„์Šค ๊ฐ‘ํ”ผ์— ๋Œ€์กฐ์ ์ธ ๊ฐ€์ฃฝ ์„คํฌ๋ฅผ ๋”ํ•ด ์ฐจ๋ณ„ํ™”๋œ ๋””์ž์ธ์„ ์™„์„ฑํ•œ ํ”ผ์–ด ์˜ค๋ธŒ ๊ฐ“ x ์ปจ๋ฒ„์Šค '์ฒ™ 70'. ๋ฐœ๋งค์ผ์€ ์˜ค๋Š” 3์›” 26์ผ, ์—”๋“œํด๋กœ๋”ฉ(endclothing.com)๊ณผ ํ‹ฐํ†จ๋กœ(en.titolo.ch)๋ฅผ ํฌํ•จํ•œ ์ผ๋ถ€ ๋ฆฌํ…Œ์ผ์ˆ์—์„œ ๋งŒ๋‚˜๋ณผ ์ˆ˜ ์žˆ๋‹ค. ๊ฐ€๊ฒฉ์€ 16๋งŒ ์›๋Œ€. ๋” ์ž์„ธํ•œ ๋‚ด์šฉ์€ <์•„์ด์ฆˆ๋งค๊ฑฐ์ง„> ๋งํฌ์—์„œ
๋‹ค์ด์–ดํŠธ ํ”„๋ผ๋‹ค
๊ธฐ์‚ฌ ๋งํฌ ํ์…˜๊ณ„์˜ ๋ฒ ๋ผ๊ธฐ๋Š” ์˜ˆ์ „์— ์–ธ๊ธ‰ํ–ˆ๋‹ค์‹œํ”ผ(์ฐธ์กฐ 1), ๋„ˆ๋ฌด๋‚˜ ์ผ์ƒํ™”(?)๋˜์–ด ์žˆ๋Š” ์ผ๋กœ์„œ, ๋‹น์žฅ์€ ์ธํ„ฐ๋„ท์ด๋ผ๋Š” ๊ณต๊ณต์˜ ์žฅ์†Œ์—์„œ ๊ณต๊ฐœ์ ์œผ๋กœ ๋ง์‹ ์„ ์ฃผ๋Š” ์ˆ˜ ๋ฐ–์— ์—†๋‹ค. ๊ทธ๋ž˜์„œ ๊ทธ ์šฉ๋„ ์ „๋ฌธ์œผ๋กœ ์žˆ๋Š” ์‚ฌ์ดํŠธ(์ฐธ์กฐ 2)๋„ ์žˆ๊ธฐ๋Š” ํ•œ๋ฐ, ๋‹ค์Œ์˜ ์‚ฌ๋ก€๋Š” ์•ฝ๊ฐ„ ์ข€ ํŠน์ดํ•œ ์‚ฌ๋ก€๋‹ค. ๋ฒ ๋ผ๊ธฐ๋ฅผ ๋น„๊ผฌ๋Š” ์ธ์Šคํƒ€๊ทธ๋žจ ๊ณ„์ •์œผ๋กœ "๋–ด๊ธฐ" ๋•Œ๋ฌธ์ด๋‹ค. ์ด๋ฆ„ํ•˜์—ฌ ๋‹ค์ด์–ดํŠธ ํ”„๋ผ๋‹ค(์ฐธ์กฐ 3). ์ด ์ธ์Šคํƒ€ ๊ณ„์ •์€ 2014๋…„ 12์›”์— โ€œpassion projectโ€๋กœ ์‹œ์ž‘๋์œผ๋ฉฐ, ๊ณ„์† ์ต๋ช…์œผ๋กœ ์กด์žฌํ•ด ์™”์—ˆ๋‹ค. ๊ทธ๋Ÿฌ๋‹ค๊ฐ€ The Fashion Law๋ผ๋Š” ๋ธ”๋กœ๊ทธ์—์„œ ์ €์ž์˜ ์ •์ฒด๊ฐ€ ํญ๋กœ(์ฐธ์กฐ 4)๋๋‹ค. School of the Art Institute of Chicago ์ถœ์‹ ์˜ Tony Liu์™€ FGXI๋ผ๋Š” ์•ˆ๊ฒฝ ์—…์ฒด์—์„œ ์ผํ•˜๋Š” Lindsey Schuyler์ด๋‹ค. ๋ฐฉ์‹์€ ๋งค์šฐ ๊ฐ„๋‹จํ•˜๋‹ค. ์ฃผ๋กœ ์ธ์Šคํƒ€๊ทธ๋žจ ํฌ์ŠคํŒ…์— ๋‘ ๊ฐ€์ง€ ์ด๋ฏธ์ง€๋ฅผ ์˜ฌ๋ฆฐ ๋‹ค์Œ, ๋ƒ‰์†Œ์ ์ธ ์ฝ”๋ฉ˜ํŠธ๋ฅผ ๋ง๋ถ™์ด๋Š” ์‹์ด๋‹ค. (๊ธฐ์‚ฌ ๋•๋ถ„์ธ์ง€ ํ˜„์žฌ ํŒ”๋กœ์›Œ ์ˆ˜๊ฐ€ 20๋งŒ ๋ช…์„ ๋„˜์–ด์„ฐ๋‹ค.) ๊ทธ๋™์•ˆ ํŒจ์…˜ ์žก์ง€๋‚˜ ์ „๋ฌธ๊ฐ€๋“ค์ด ๋งํ•˜๊ณ ๋Š” ์‹ถ์—ˆ์ง€๋งŒ ์ฐจ๋งˆ ํ•˜์ง€ ๋ชป ํ–ˆ๋˜ ๋ง๋“ค์„ ๋งˆ๊ตฌ ํ•ด ์ค€ ๋•๋ถ„์ธ์ง€, ๋‹ค์ด์–ดํŠธ ํ”„๋ผ๋‹ค๋Š” ๊ฑฐ์˜ "ํŒจ์…˜ ๊ฒฝ์ฐฐ"์˜ ์ง€์œ„์— ์˜ฌ๋ž๋‹ค. ๋˜ํ•œ ๋…์ž๋“ค(!)์—๊ฒŒ "์ œ๋ณด"ํ•ด์ฃผ๊ธฐ๋ฅผ ์š”์ฒญํ•˜๊ธฐ๋„ ํ•œ๋‹ค. ์ฃผ๋กœ ๊ณต๊ฒฉ๋ฐ›๋Š” ์ชฝ์€ ์•„๋ฌด๋ž˜๋„ ๋Œ€๊ธฐ์—…๋“ค, ๋Œ์ฒด & ๊ฐ€๋ฐ”๋‚˜์™€์˜ ์‹ธ์›€์ด ์œ ๋ช…ํ•˜๋‹ค๊ณ  ํ•œ๋‹ค. ๊ฐ€๋ฐ”๋‚˜๊ฐ€ ๊ตฌ์ฐŒ๋ฅผ ๋ฒ ๋‚€ ๊ฒƒ์œผ๋กœ ์ถ”์ •๋˜๋Š”(!) ํฌ์ŠคํŒ… ๋•Œ๋ฌธ์ด์—ˆ๋‹ค. ๊ฐ€๋ฐ”๋‚˜์˜ ๊ณต๊ฒฉ ๋•Œ๋ฌธ์—, ์•„์˜ˆ ์ด๋“ค์€ #pleasesaysorrytome๋ผ๊ณ  ์ ํžŒ ํ‹ฐ์…”์ธ ๋ฅผ $38์— ํŒ”๊ธฐ๋„ ํ–ˆ๋‹ค. ๊ทธ๋ฆฌ๊ณ  ๊ฐ€๋ฐ”๋‚˜์— ๋Œ€ํ•ด์„œ๋Š” ๊พธ์ค€ํžˆ ๊ณต๊ฒฉ ์ค‘์ด๋‹ค(์ฃผ๋กœ ๊ตฌ์ฐŒ๋ฅผ ๋ฒ ๋‚€ ์ชฝ์œผ๋กœ ๋ง์ด๋‹ค). ๊ทธ๋ ‡๋‹ค. ์ด๋“ค์€ ๊ธˆ์ „์— ๋ˆˆ์„ ๋–ด๋‹ค. ๊ตฌ์ฐŒ๋„ ์‹ ๋ž„ํ•˜๊ฒŒ ๋น„ํŒํ–ˆ๋˜ ๊ทธ๋“ค์ด์ง€๋งŒ, ๊ตฌ์ฐŒ์˜ ์•Œ๋ ˆ์‚ฐ๋“œ๋กœ ๋ฏธ์ผˆ๋ ˆ๋Š” ์ด๋“ค์—๊ฒŒ ํœด์ „(?)์„ ์ œ์˜ํ•˜๊ณ , ๋ฐ€๋ผ๋…ธ ํŒจ์…˜์œ„ํฌ์— ์ง์ ‘ ์ดˆ๋Œ€ํ–ˆ๋‹ค. "๋‹ค์ด์–ดํŠธ ํ”„๋ผ๋‹ค"๋ผ๋Š” ์ขŒ์„๊นŒ์ง€ ๋งˆ๋ จํ•ด์„œ ๋ง์ด๋‹ค. ์กฐ๊ฑด์€ ๊ตฌ์ฐŒ ํŒจ์…˜์œ„ํฌ๋ฅผ ์ธ์Šคํƒ€๊ทธ๋žจ์— ์ค‘๊ณ„ํ•ด๋‹ฌ๋ผ๋Š” ๊ฒƒ์ด์—ˆ๋‹ค. ๊ทธ๋ž˜์„œ ๊ฒฐ๊ตญ ์ด๋“ค์˜ ๋…๋ฆฝ์„ฑ๋„ "์„ฑ๊ณต"๊ณผ ํ•จ๊ป˜ ์žฆ์•„๋“œ๋Š” ๊ฒƒ์ด ์•„๋‹Œ๊ฐ€ ์‹ถ๊ธฐ๋Š” ํ•œ๋ฐ, ๊ทธ๋ž˜๋„ ์†Œ๊ทœ๋ชจ ๋””์ž์ด๋„ˆ ํ•˜์šฐ์Šค ์ž…์žฅ์—์„œ๋Š” ์ •๋ง ๊ฒฝ์ฐฐ์ด๊ธฐ๋Š” ๊ฒฝ์ฐฐ์ด๋‹ค. ์•ž์„œ ์–˜๊ธฐํ–ˆ๋“ฏ, ์—…๊ณ„ ํŠน์„ฑ์ƒ ์†Œ์˜ ์‹ค์ต์ด ๋ณ„๋กœ ์—†๋Š” ๊นŒ๋‹ญ์— "๋ง์‹  ์ฃผ๊ธฐ"๊ฐ€ ์ œ์ผ ํšจ๊ณผ์ ์ด๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค. ---------- ์ฐธ์กฐ 1. ํŒจ์…˜ ์นดํ”ผ์บฃ(2016๋…„ 3์›” 15์ผ): https://www.facebook.com/minbok/posts/10153936920759831 2. Fashion Copycats: http://fashioncopycats.com 3. https://www.instagram.com/diet_prada/ 4. Meet Tony Liu and Lindsey Schuyler: The Duo Behind Diet Prada(2017๋…„ 10์›” 19์ผ): http://www.thefashionlaw.com/home/meet-tony-liu-and-lindsey-schuyler-the-duo-behind-diet-prada
๋งˆ๊ฐ€๋ › ํ˜ธ์›ฐ, ๋ธŒ๋žœ๋“œ์˜ ๊ทผ๊ฐ„์„ ๋‹ด์€ ๋‹จํŽธ ํ•„๋ฆ„ ๊ณต๊ฐœ
10๋ถ„์ด ์•„๊น์ง€ ์•Š๋‹ค ๋งˆ๊ฐ€๋ › ํ˜ธ์›ฐ(Margaret Howell)์ด ๋ธŒ๋žœ๋“œ์˜ ๊ทผ๊ฐ„์„ ๋‹ด์€ ๋‹จํŽธ ํ•„๋ฆ„์„ ๊ณต๊ฐœํ–ˆ๋‹ค. ์•„๋ฆ„๋‹ค์šด ์ž์—ฐ๊ณผ ํ•จ๊ป˜ ์–ด์šฐ๋Ÿฌ์ง€๋Š” ์Šคํ† ๋ฆฌ๋Š” ์ธ๋ฌผ ๋งˆ๊ฐ€๋ › ํ˜ธ์›ฐ์˜ ์–ด๋ฆฐ ์‹œ์ ˆ ์ด์•ผ๊ธฐ, ๋ธŒ๋žœ๋“œ๊ฐ€ ๊ฐ€์ง„ ์†Œ์žฌ์— ๊ด€ํ•œ ์ฒ ํ•™๊ณผ ์ œ์ž‘ ๊ณผ์ • ๋“ฑ 1970๋…„ ๋ธŒ๋žœ๋“œ ํƒ„์ƒ ์ด๋ž˜ 50๋…„๊ฐ„์˜ ์Šคํ† ๋ฆฌ๋ฅผ ํ•จ์ถ•ํ–ˆ๋‹ค. ์•„ํ‹ฐ์ŠคํŠธ์ด์ž ์˜ํ™” ์ œ์ž‘์ž ์—๋ฐ€๋ฆฌ ๋ฆฌ์ฐจ๋“œ์Šจ(Emily Richardson)์ด ์ œ์ž‘์— ์ฐธ์—ฌํ–ˆ์œผ๋ฉฐ, ๋‹จํŽธ ํ•„๋ฆ„ ๊ณต๊ฐœ์™€ ๋™์‹œ์— 4์›” 1์ผ๊นŒ์ง€ ๋Ÿฐ๋˜ Wigmore Street ๋งค์žฅ์—์„œ๋Š” ๋ธŒ๋žœ๋“œ ์ดˆ๊ธฐ์— ์ง„ํ–‰๋œ ์ž‘์—… ๋ฐ ๊ฐœ์ธ ๊ธฐ๋…ํ’ˆ ์ „์‹œ๋„ ํ•จ๊ป˜ ์ง„ํ–‰ ์ค‘์ด๋‹ค. ์ข‹์€ ์†Œ์žฌ์™€ ๊ตฐ๋”๋”๊ธฐ ์—†๋Š” ๋””ํ…Œ์ผ์„ ๋จธ๊ธˆ์€ ๋‚จ์„ฑ ์…”์ธ ์—์„œ ์‹œ์ž‘๋œ ๋ธŒ๋žœ๋“œ๋‹ต๊ฒŒ ์ด๋ฒˆ ํ•„๋ฆ„ ํƒ„์ƒ์„ ๊ธฐ๋…ํ•œ 2์ข…์˜ ํ•œ์ • ์…”์ธ ๋„ ์˜ค๋Š” 4์›” ๋ฐœ๋งค๋ฅผ ์•ž๋‘๊ณ  ์žˆ๋‹ค๊ณ . ์˜์ƒ ๊ณต๊ฐœ์™€ ํ•จ๊ป˜ ๊ทธ๋…€๊ฐ€ ๋ง๋ถ™์ธ ์†Œ๊ฐ์€ ์•„๋ž˜์™€ ๊ฐ™๋‹ค. ํ•œํŽธ์˜ ๋‹คํ๋ฉ˜ํ„ฐ๋ฆฌ๋ฅผ ์—ฐ์ƒ์ผ€ ํ•˜๋“ฏ ๋ธŒ๋žœ๋“œ์˜ ์ด์ƒํ–ฅ์„ ๋‹ด์€ ์˜์ƒ์„ ์œ„์—์„œ ํ•จ๊ป˜ ๊ฐ์ƒํ•ด๋ณด์ž.ย  " ์ €๋Š” ์˜ค๋žซ๋™์•ˆ ์ œ ์ž‘์—…์— ๋Œ€ํ•ด ์งˆ๋ฌธ์„ ๋งŽ์ด ๋ฐ›๊ณค ํ•ฉ๋‹ˆ๋‹ค. ์–ด๋–ค ์งˆ๋ฌธ์€ ๋Œ€๋‹ตํ•˜๊ธฐ ์‰ฝ์ง€๋งŒ, ๋‹ค๋ฅธ ๊ฒƒ โ€” ํŠนํžˆ, ์˜๊ฐ๊ณผ ๊ด€๋ จ๋œ ๊ฒƒ โ€” ์— ๋Œ€ํ•œ ๋‹ต๋ณ€์€ ์ •๋ง ์–ด๋ ค์šธ ๋•Œ๊ฐ€ ๋งŽ์Šต๋‹ˆ๋‹ค. ์ œ ์ž‘์—…์€ ๊ฐœ์ธ์ ์ธ ๋™์‹œ์— ์ „๋ฌธ์ ์ธ ์ผ์ž…๋‹ˆ๋‹ค. ์ž‘์—…์˜ ํ•ต์‹ฌ์ธ ์˜๊ฐ์€ ๋‹ค์–‘ํ•œ ํ˜•ํƒœ๋กœ ์ฐพ์•„์˜ต๋‹ˆ๋‹ค. ๊ธฐ์–ต, ์‚ฌ๋žŒ, ์†Œ์žฌ์— ๋Œ€ํ•œ ๋Š๋‚Œ, ๋งŒ๋“ค์–ด์ง„ ์žฅ์†Œ, ๋จธ๋ฆฌ์†์— ์žˆ๋Š” ์ด๋ฏธ์ง€๊นŒ์ง€. ๋งŽ์€ ๋ถ€๋ถ„ ์ง๊ฐ, ๋งˆ์นจ ๊ทธ๋•Œ ์ ํ•ฉํ•˜๋‹ค๊ณ  ์ƒ๊ฐ๋˜๋Š” ๋Š๋‚Œ์œผ๋กœ๋ถ€ํ„ฐ ์ƒ๊ฒจ๋‚ฉ๋‹ˆ๋‹ค. ์˜๊ฐ์„ ์•Œ์•„์ฐจ๋ฆฌ๋Š” ๊ฒƒ์ด ๋ฐ”๋กœ ์ผ์ž…๋‹ˆ๋‹ค. ์—๋ฐ€๋ฆฌ์™€ ์ œ๊ฐ€ ์ด ์˜ํ™”๋ฅผ ๋งŒ๋“  ์ด์œ ๋ฅผ ๋ง๋กœ ์„ค๋ช…ํ•˜๋Š” ์ผ์€ ์–ด๋ ต์Šต๋‹ˆ๋‹ค. ์ด๊ฒƒ์„ ํ†ตํ•ด ์ œ ์ Š์€ ์‹œ์ ˆ๊ณผ ์ €ํ•œํ…Œ ํฐ ์˜๋ฏธ๋ฅผ ์ค€, ๊ทธ๋ฆฌ๊ณ  ์—ฌ์ „ํžˆ ์˜๋ฏธ๊ฐ€ ์žˆ๋Š” ์‚ฌ๋žŒ, ์žฅ์†Œ, ์ž‘์—…๊ณผ ์ด๋ฏธ์ง€๋“ค์„ ๋˜๋Œ์•„๋ดค์Šต๋‹ˆ๋‹ค. ์ œ๊ฐ€ ๋””์ž์ด๋„ˆ๋กœ์„œ ์‚ด์•„๊ฐ€๋Š”๋ฐ ์ค‘์š”ํ•˜๋‹ค๊ณ  ์ƒ๊ฐํ•œ ๊ฒƒ๋“ค์„ ์ „ํ•ด์ฃผ๊ธฐ ๋ฐ”๋ž๋‹ˆ๋‹ค.' -๋งˆ๊ฐ€๋ › ํ˜ธ์›ฐ- " ๋” ์ž์„ธํ•œ ๋‚ด์šฉ์€ <์•„์ด์ฆˆ๋งค๊ฑฐ์ง„> ๋งํฌ์—์„œ
์ธ์Šคํƒ€๊ทธ๋žจ ์† ๋‘์•„ ๋ฆฌํŒŒ๊ฐ€ ์ž…์€ ์˜ท์€?
Editor Comment ๋‘์•„ ๋ฆฌํŒŒ(Dua Lipa)์˜ ๋ฎค์ง๋น„๋””์˜ค๋Š” ๋Š˜ ๋ฐ˜๊ฐ‘๋‹ค. ํ˜„์žฌ 20์–ต ๋ทฐ๋ฅผ ๊ธฐ๋กํ•œ ์‹ฑ๊ธ€ 'New Rules'์—์„œ๋ถ€ํ„ฐ ์ตœ๊ทผ ๋ฐœํ‘œํ•œ 'Physical'๊นŒ์ง€, ๋งˆ์น˜ ์„ธ์ƒ์— ์กด์žฌํ•˜๋Š” ์˜จ๊ฐ– ์ปฌ๋Ÿฌ๊ฐ€ ์ง‘ํ•ฉ๋œ ์›…๋Œ€ํ•œ ํŒ”๋ ˆํŠธ์—์„œ ์•„์ฃผ ์ฒจ์˜ˆํ•œ ์Šคํฌ์ดํŠธ๋กœ ์ถ”์ถœํ•œ ๋“ฏ ์œ ๋‚œํžˆ ๋ช…๋„ ๋†’๊ณ  ๋‹ค์ฑ„๋กœ์šด ์ƒ‰๊ฐ๋“ค์ด ๊ทธ๋…€์˜ ์˜์ƒ์„ ์„ธ๋ฐ€ํžˆ ๋ฉ”์›Œ์ฃผ๊ธฐ ๋•Œ๋ฌธ์ผ ํ…Œ๋‹ค. ๊ทธ๋…€๋Š” ์ปฌ๋Ÿฌ๋ฅผ ํ†ตํ•ด ๋น„์ฃผ์–ผ์  ์ฆ๊ธธ ๊ฑฐ๋ฆฌ๋ฅผ ์ œ๊ณตํ•  ๋ฟ ์•„๋‹ˆ๋ผ ๊ณก์˜ ๋‚ด๋Ÿฌํ‹ฐ๋ธŒ๋ฅผ ํ‘œํ˜„ํ•œ๋‹ค. ์ด์ „ ์‹ฑ๊ธ€ ์•จ๋ฒ” [Don't Start Now] ์—ญ์‹œ ๋„ค์˜จ ์˜๋กœ์šฐ, ํ•‘ํฌ ์ปฌ๋Ÿฌ๊ฐ€ ๊ณผ๊ฐํžˆ ์ฃผ์ž…๋œ ๋ฌด๋Œ€ ์—ฐ์ถœ์„ ํ†ตํ•ด 80๋…„๋Œ€ ์‹ ์ŠคํŒ์„ ์—ฐ์ƒ์ผ€ ํ•˜๋Š” ๊ณก์˜ ์˜๋„๋ฅผ ์™„๋ฒฝํžˆ ์ถ•์กฐํ–ˆ๊ธฐ๋„. ๊ทธ๋ž˜์„œ์ผ๊นŒ, ๊ทธ๋…€์˜ ์ธ์Šคํƒ€๊ทธ๋žจ ์† ์ฐฉ์žฅ์—์„œ ๋“ฑ์žฅํ•˜๋Š” ์ƒ‰๊ฐ๋“ค๋„ ํฅ๋ฏธ๋กญ๋‹ค. ํŠน์ • ํ†ค๊ณผ ํŒจํ„ด์„ ๊ณ ์ง‘ํ•˜์ง€ ์•Š๋Š”, ๋‰ดํŠธ๋Ÿด๊ณผ ๋น„๋น„๋“œ๋ฅผ ๋„˜๋‚˜๋“œ๋Š” ๋‘์•„ ๋ฆฌํŒŒ์˜ ์Šคํƒ€์ผ์€ ๊ทธ๋…€์˜ ์Œ์•…์  ์ •์ฒด์„ฑ๊ณผ ๊ฒฌ์ฃผ๋Š” ๋งˆ๋ ฅ์„ ์ง€๋‹ˆ๋Š” ๋“ฏํ•˜๋‹ค. ์ด๋ฒˆ ๊ธ€์€ ์ฐฌ๋ž€ํ•œ ์ปฌ๋Ÿฌ๋“ค์ด ๋”์—†์ด ๋„˜์‹ค๊ฑฐ๋ฆฌ๋Š” ๋‘์•„ ๋ฆฌํŒŒ์˜ 'Physical' ๋ฎค์ง๋น„๋””์˜ค ๊ทธ๋ฆฌ๊ณ  'Don't Start Now' ๋ฌด๋Œ€ ์˜์ƒ๊ณผ ํ•จ๊ป˜ ๊ทธ๋…€์˜ ์•„์›ƒํ•์„ ์ปฌ๋Ÿฌ ๋ณ„๋กœ ๊ตฌ๋ถ„ํ•ด ์ •๋ฆฌํ•ด๋ดค๋‹ค. ์•„์šธ๋Ÿฌ ์—ฌ์„ฑ์˜ ํŠน์ • ์‹ ์ฒด ๋ถ€์œ„๋ฅผ ์ œํ•œํ•˜์ง€ ์•Š๋Š” ๋Œ€๋‹ดํ•œ ์‹ค๋ฃจ์—ฃ์„ ๊ฑธ์นœ ๊ทธ๋…€๊ฐ€ ์ง€์ง€ํ•˜๋Š” ๋ฉ”์‹œ์ง€๋ฅผ ๋– ์˜ฌ๋ ค ๋ด๋„ ์ข‹๊ฒ ๋‹ค. ๋ธ”๋ž™ ์Šฌ๋ผ์ด๋“œ ์ฐจ๋ก€๋Œ€๋กœ ์•„์šฐํ„ฐ GCDS(GCDS) 101๋งŒ ์›๋Œ€ ฮ™ ํƒ‘GCDS(GCDS) 59๋งŒ ์›๋Œ€ ฮ™ ๋ฐฑ์˜คํ”„ ํ™”์ดํŠธ(Off-Whiteโ„ข) 222๋งŒ ์›๋Œ€ ์žฌํ‚ท ํ”ผํ„ฐ ๋„(Peter Do) 290๋งŒ ์›๋Œ€ ฮ™ ํŒฌ์ธ ํ”ผํ„ฐ ๋„(Peter Do) 162๋งŒ ์›๋Œ€ ๋“œ๋ ˆ์Šค ์•„ํ‹ฐ์ฝ”(The Attico) 205๋งŒ ์›๋Œ€ ๋“œ๋ ˆ์Šค ํ•„๋กœ์†Œํ”ผ ๋”” ๋กœ๋ Œ์กฐ ์„ธ๋ผํ”ผ๋‹ˆ(Philosophy di Lorenzo Serafini) 180๋งŒ ์›๋Œ€ ฮ™ ํž ํŽœํ‹ฐ(FENTY) 85๋งŒ ์›๋Œ€ ๋ธ”๋ฃจ ์Šฌ๋ผ์ด๋“œ ์ฐจ๋ก€๋Œ€๋กœ ์ ํ”„ ์ˆ˜ํŠธ ์•„์•ผ ๋ฎค์ฆˆ(AYA MUSE) 34๋งŒ ์›๋Œ€ ์žฌํ‚ท ์žํฌ๋ฎˆ์Šค(Jacquemus) 114๋งŒ ์›๋Œ€ ฮ™ ํŒฌ์ธ  ์žํฌ๋ฎˆ์Šค(Jacquemus) 72๋งŒ ์›๋Œ€ ฮ™ ๋ฐฑ ์žํฌ๋ฎˆ์Šค(Jacquemus) 63๋งŒ ์›๋Œ€ ๋“œ๋ ˆ์Šค ๋งˆ๋ฆฐ ์„ธ๋ฅด(Marine Serre) 132๋งŒ ์›๋Œ€ ์Šค์›จํ„ฐ ๋งˆํฌ ์ œ์ด์ฝฅ์Šค(Marc Jacobs) 115๋งŒ ์›๋Œ€ ์Šค์œ” ์›จ์–ด ์นด์‚ฌ์นด์ด(kasakai) 24๋งŒ ์›๋Œ€ ๊ทธ๋ฆฐ&์˜๋กœ์šฐ ์Šฌ๋ผ์ด๋“œ ์ฐจ๋ก€๋Œ€๋กœ ๋ธ”๋ผ์šฐ์Šค ํ‹ฐ ๋ฐ”์ด ์•Œ๋ ‰์‚ฐ๋” ์™•(T By Alexander Wang) 45๋งŒ ์›๋Œ€ ฮ™ ์Šค์ปคํŠธ ํ‹ฐ ๋ฐ”์ด ์•Œ๋ ‰์‚ฐ๋” ์™•(T By Alexander Wang) 53๋งŒ ์›๋Œ€ ์žฌํ‚ท ๋ฒ ๋ฅด์‚ฌ์ฒด(Versace) ฮ™ ํŒฌ์ธ  ๋ฒ ๋ฅด์‚ฌ์ฒด(Versace) ๋ฐ”๋”” ์ˆ˜ํŠธ ๋ฎˆ๊ธ€๋Ÿฌ(Mugler) ํ•‘ํฌ ์Šฌ๋ผ์ด๋“œ ์ฐจ๋ก€๋Œ€๋กœ ์…”์ธ  ํŒŒ์ฝ” ๋ผ๋ฐ˜(Paco Rabanne) 55๋งŒ ์›๋Œ€ ฮ™ ๊ธ€๋กœ๋ธŒ ์˜คํ”„ ํ™”์ดํŠธ(Off-Whiteโ„ข) ์•„์šฐํ„ฐ ๋งˆํฌ ์ œ์ด์ฝฅ์Šค(Marc Jacobs) ฮ™ ํ–‡ ์—‘์Šค ๊ฑธ(X-girl) 6๋งŒ ์›๋Œ€ ํƒ‘ ์˜ค๋งˆ์ดํ‹ฐ(OMIGHTY) 5๋งŒ ์›๋Œ€ ํ™”์ดํŠธ ์Šฌ๋ผ์ด๋“œ ์ฐจ๋ก€๋Œ€๋กœ ๋ฐ”๋”” ์ˆ˜ํŠธ ๋งˆ๋ฆฐ ์„ธ๋ฅด(Marine Serre) 92๋งŒ ์›๋Œ€ ฮ™ ๋ ˆ๊น…์Šค ๋งˆ๋ฆฐ ์„ธ๋ฅด(Marine Serre) 83๋งŒ ์›๋Œ€ ๋ฐ”๋”” ์ˆ˜ํŠธ ๋””์˜จ ๋ฆฌ (dion lee) ฮ™ ์Šค๋‹ˆ์ปค์ฆˆ์•„๋””๋‹ค์Šค ์˜ค๋ฆฌ์ง€๋„์Šค(adidas Originals) x ๋‚ด์ดํ‚ค๋“œ(NAKED) 18๋งŒ ์›๋Œ€ ๋“œ๋ ˆ์Šค ํ•„๋กœ์†Œํ”ผ ๋”” ๋กœ๋ Œ์กฐ ์„ธ๋ผํ”ผ๋‹ˆ(Philosophy di Lorenzo Serafini) ฮ™ ๋ฐฑ ์žํฌ๋ฎˆ์Šค(Jacquemus) 58๋งŒ ์›๋Œ€ ๋” ์ž์„ธํ•œ ๋‚ด์šฉ์€ <์•„์ด์ฆˆ๋งค๊ฑฐ์ง„> ๋งํฌ์—์„œ
์Šˆํ”„๋ฆผ x ํŒ€๋ฒ„๋žœ๋“œ 20 ๋ด„ ํ˜‘์—… ์ปฌ๋ ‰์…˜
์œ ๋กœ ํ•˜์ด์ปค ๋กœ์šฐ๋ฅผ ํฌํ•จํ•œ ์Šˆํ”„๋ฆผ(Supreme)๊ณผ ํŒ€๋ฒ„๋žœ๋“œ(Timberland)๊ฐ€ 20 ๋ด„ ํ˜‘์—… ์ปฌ๋ ‰์…˜์œผ๋กœ ๋Œ์•„์™”๋‹ค. ์‹œ๊ทธ๋‹ˆ์ฒ˜ ๋กœ๊ณ  ํ”Œ๋ ˆ์ด๊ฐ€ ์ฃผ๋ฌด๊ธฐ์ธ ์ด๋“ค์ด ๋งŒ๋‚˜ ํƒ„์ƒํ•œ ์ปฌ๋ ‰์…˜์€ ์œ ๋กœ ํ•˜์ด์ปค ๋กœ์šฐ๋ฅผ ํฌํ•จํ•œ ์–ดํŒจ๋Ÿด ๋ฐ ์•ก์„ธ์„œ๋ฆฌ. ์„ธ ๊ฐ€์ง€ ์ปฌ๋Ÿฌ์›จ์ด๋ฅผ ๊ฐ–์ถ˜ ์Šˆ์ฆˆ๋Š” ํŽ˜์ดํ„ดํŠธ ๊ฐ€์ฃฝ์— ์žฌํ™œ์šฉ ๊ณ ๋ฌด ์•„์›ƒ์†”์„ ์žฅ์ฐฉํ•˜๊ณ  ์‚ฌ์ด๋“œ์— ๋‘ ๋ธŒ๋žœ๋“œ ๋กœ๊ณ ๋ฅผ ์ƒˆ๊ฒจ ์™„์„ฑ๋๋‹ค. ๋˜ํ•œ 4๊ฐ€์ง€ ์ปฌ๋Ÿฌ์›จ์ด์˜ ํฌ๋ฃจ๋„ฅ๊ณผ ๋ธ”๋ž™, ๋ ˆ๋“œ, ์˜๋กœ ๋“ฑ 6๊ฐ€์ง€ ์ƒ‰์ƒ์˜ ์บก๊นŒ์ง€. ์Šˆํ”„๋ฆผ x ํŒ€๋ฒ„๋žœ๋“œ ํ˜‘์—…์€ ์˜ค๋Š” 3์›” 26์ผ ์ฝ”๋กœ๋‚˜19๋กœ ๋งค์žฅ ํ์ ์— ๋”ฐ๋ผ, ์Šˆํ”„๋ฆผ ์›น ์Šคํ† ์–ด(supremenewyork.com)๋ฅผ ํ†ตํ•ด ์ถœ์‹œ๋  ์˜ˆ์ •์ด๋‹ค. 150๋‹ฌ๋Ÿฌ ์ฆ‰ ํ•œํ™” 18๋งŒ ์›๋Œ€ ์ด์ƒ ๊ตฌ๋งค ์‹œ ๋ฌด๋ฃŒ ๋ฐฐ์†ก๋˜๋‹ˆ ์ฐธ๊ณ ํ•˜๊ธธ ๋ฐ”๋ผ๋ฉฐ, ์ด์–ด 3์›” 28์ผ ์ผ๋ณธ ์˜จ๋ผ์ธ ๋ฐ ์˜คํ”„๋ผ์ธ ๋งค์žฅ์—์„œ ๋งŒ๋‚˜๋ณผ ์ˆ˜ ์žˆ๋‹ค.ํ•œํŽธ, ์Šˆํ”„๋ฆผ์€ ์ด๋ฒˆ ์ฃผ ๋ฐœ๋งค ๋ผ์ธ์—…์— ์˜ค๋ ˆ์˜ค ํ˜‘์—… ์ฟ ํ‚ค๋ฅผ ๋‚ด๋†“์„ ๊ฒƒ์ด๋ผ๊ณ  ์ „ํ•ด์กŒ๋‹ค. ๊ด€๋ จ ๋‚ด์šฉ์€ ์•„๋ž˜ ์ธ์Šคํƒ€๊ทธ๋žจ์—์„œ ํ™•์ธํ•ด๋ณด๊ธธ. ๋” ์ž์„ธํ•œ ๋‚ด์šฉ์€ <์•„์ด์ฆˆ๋งค๊ฑฐ์ง„> ๋งํฌ์—์„œ